@Fitchinverse

The sweet smell of pack drop day //

We spent the last few months thinking about where we are heading from here. Listening to feedback. Talking to the community A few things were clear:

We’re… back? Excited to be collaborating with @fantasy_top_ to shine a light on our upcoming TCG set, deception. More coming. Stay tuned.

I can’t confirm or deny these rumors

Hello friends! I wanted to give an update on Parallel and my thoughts on the state of the industry right now First, web3 gaming got hit with a nuke. Projects closing left and right, tokens down 95%, NFTs going to zero, players drying up. It’s been rough. And it’s not just web3 gaming. Or even gaming. Microsoft and other major companies laying off thousands. There’s been a global wave that has hit companies across industries hard. To anyone who has been struggling through this period, I’m sorry. This is my fourth cycle now I think and it’s always brutal. Never gets any easier. And this one as a builder in web3 gaming felt especially rough. What tends to happen during these times is negatives are magnified and positives are diminished which breeds doomerism and toxicity. And this becomes a smothering air. This has happened to us as well, we are not immune to it. I have always prided ourselves on engaging the community and I think of late we have failed to do so. Partially because the longer you do this and the more negativity you deal with, the more important it becomes to protect your headspace. So you withdraw. I certainly did. But the time to engage the community directly is here again. In the coming weeks we will open up conversations with the community directly again and hear your feedback. We always watch and listen but it’s time to engage now. Time to make bold decisions. The announced Prime burn and discussed card burn should reflect this. We and Echelon are willing to do things we have never been willing to do before in order to meet your needs and to not just survive but to thrive. And to win. Now is the time to throw the deep ball. And so we will consult you as to how and where. Parallel is a special organization. And we have survived this rough period in the market. We have years of runway and more shots on goal in exciting directions than maybe any organization in our industry. The TCG is improving, Colony is coming, Wayfinder is iterating, Sanctuary is moving forward. New sinks. Prime chain. Opportunities for bold web3 decisions. Much is there to be done and much has been done. Yes we have made mistakes. But we also are fighting battles in an industry that periodically implodes on itself. I say this to say - we are with you and we want you with us. So yes, we have done some wrong, but haven’t we also done right? We remain a leader. We remain among the most successful companies in our industry. We have survived and have opportunities to thrive that nobody else has. And we are now willing to make decisions as we never have before. This post is me baring my heart with you. I’ve said since the beginning this sector was due for a reckoning. And that this is a ten year journey. That puts us roughly halfway through. I hope you’ll be with us in the second half //